All your questions about Waibly

Content strategy, SEO, publishing, pricing: find answers to all your questions.

30 questions
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Detailed answers

Understanding Waibly

Waibly is a platform that creates your content strategy and produces your SEO articles and LinkedIn posts, based on your business expertise and your prospects' searches. Unlike generic text generators, Waibly starts from your actual business.

Waibly aligns three dimensions: your know-how, the questions your clients ask Google, and web visibility codes (Google, LinkedIn, AI engines). The result: content that's findable, relevant, and sounds like you.

You connect your site, Waibly scans and extracts your offers, your target, your tone. It then generates articles optimized to be found by the right people.

Waibly is for experts in their field who want to be visible on Google, LinkedIn, and cited by AI, without becoming marketing experts. Consultants, freelancers, SMB owners: if you master your domain but not digital communication, Waibly is for you.

Web and marketing agencies also use Waibly to produce content at scale for their clients. One account, multiple projects, same methods.

Whether you're solo or in a team, Waibly adapts: Solo plan for freelancers, Business for SMBs, Agency for agencies.

ChatGPT is a generalist assistant. Waibly is a specialized content production tool that integrates your business context, structures for SEO, and publishes directly. It's not a chatbot, it's a complete production chain.

To get effective content with ChatGPT, you need to master multiple skills: prompt writing, SEO (structure, keywords, internal linking), Google's E-E-A-T criteria, LinkedIn best practices, optimization for generative AI... Waibly integrates all these skills automatically. You stay an expert in your field, not in digital marketing.

Waibly retrieves your information (via questionnaire and documents), creates a strategy based on your prospects' searches, and generates optimized content. It publishes in one click to WordPress, handles SEO structure, internal linking, meta tags. ChatGPT leaves you to do everything manually.

For content strategy and SEO writing, yes. Waibly does the work of a content strategist and writer, for a fraction of the cost. You get a personalized content plan and articles ready to publish.

Waibly doesn't replace everything. Technical SEO aspects (technical audit, backlinks, position tracking) aren't included. Neither is art direction or branding.

But for regular production of content that attracts clients via Google and LinkedIn, Waibly does the work. Without the back-and-forth, without the delays, without the agency budget.

No, no technical skills are required. Waibly integrates all SEO expertise directly into its process. You don't need to know keywords, article structure, or Google's criteria.

Waibly automatically handles: semantic structure (headings, subheadings), meta tags, linking between your articles, optimization for featured snippets and Google's AI answers.

You bring your business expertise. Waibly makes it visible. You validate the substance, it handles the form.

How it works

Waibly scans your website and automatically extracts your information: offers, services, service area, communication tone. You then complete with your goals and priority targets via a guided questionnaire.

If you don't have a website, Waibly asks you questions directly to understand your business. Organization type, geographic scope, business goals, available time: everything is considered.

You can also import your existing documents (PDF, presentations, case studies). Waibly uses them to enrich content and reflect your real expertise.

Waibly relies on your documents and information to create content grounded in your business reality. Your presentations, case studies, client FAQs are analyzed and used as enrichment sources.

With each generation, Waibly searches your content for relevant context. It doesn't generate generic text from a simple prompt. It starts from what you actually know to create articles that reflect your expertise.

The more documents you feed Waibly, the more the content sounds like you. No invention, no approximation: the content is anchored in your business.

Expect 10 to 15 minutes per article, including validation. Generation itself takes a few minutes. The rest is your validation time and any adjustments.

Concretely: you choose a topic from your content plan, Waibly generates the article (you see the text being written in real time), you review and publish. Compare with the 4 hours needed to write a quality SEO article.

Some users publish directly without review once they trust the results. Find your own rhythm.

Generated content

Unique. Each piece of content is based on your business context, your documents, and your site profile. Two users with the same topic get different content because their businesses and targets are different.

Waibly doesn't generate text from generic prompts. It starts from your positioning, your offers, your service area, and your internal documents. The content reflects your expertise, not everyone else's.

Result: articles that sound like you and answer your prospects' real questions. Not generic filler.

Yes, you configure the tone and communication style according to your preferences. Formal or informal, voice (I, we, impersonal), expert or accessible tone: you choose what fits your image.

Waibly also analyzes your existing site's tone during the initial scan. It adapts to your communication style to produce content consistent with your identity.

If the result doesn't suit you, you can adjust the settings at any time. Content evolves with your preferences.

Waibly generates SEO articles, LinkedIn posts, FAQs, web pages, and complete communication strategies. Everything you need to be visible on Google and LinkedIn.

For articles: pillar content (comprehensive guides), thematic articles, and satellite articles. Waibly also creates optimized meta tags (title, description) for Google.

For LinkedIn: punchy hooks, complete posts with network-adapted structure, content ideas. Everything is designed to capture attention in the feed and generate engagement.

Content is designed to be publishable directly. Waibly applies strict rules: no empty words, no vague expressions, structure optimized for reading and SEO.

A review is still recommended to verify the content matches what you want to say. But technically, the article is ready: structured headings, airy paragraphs, generated meta tags, suggested internal links.

Some users publish without editing. Others adjust a few phrases. Find the right balance between speed and personalization.

SEO and visibility

Yes, each article incorporates current ranking criteria. Hierarchical structure (H2, H3), optimized title and description tags, adapted readability (short sentences, airy paragraphs), schema.org markup for FAQs.

Waibly also optimizes for new search forms: direct answers for featured snippets, structure adapted to Google's AI Overviews, format compatible with ChatGPT and Perplexity.

You don't need to know these criteria. Waibly applies them automatically with each generation.

No, and beware of anyone claiming to guarantee Google positions. Ranking depends on many factors: competition on your keywords, domain authority, technical site quality, time.

What Waibly guarantees: content that respects current SEO best practices. Optimized structure, answers to your prospects' real questions, format adapted to search engines and AI.

The rest depends on your market and consistency. The more relevant content you publish, the higher your visibility chances.

First SEO results typically appear between 3 and 6 months. That's the time needed for Google to index, analyze, and rank your content in its results.

Several factors influence this timeline: your domain age, existing content volume, competition on your keywords, and your publishing consistency.

While waiting for organic results, use your content on LinkedIn for immediate visibility. Each article can become multiple posts. Content works across multiple channels simultaneously.

Yes, generated content is structured to be well understood by search engines AND conversational AI. Direct answers, clear definitions, semantic markup: everything is designed to appear in AI responses.

Engines like ChatGPT, Perplexity, or Google AI draw their answers from web content. A well-structured article with clear answers to questions has a better chance of being cited.

Waibly optimizes for this new search mode. Your content is visible on classic Google, in AI Overviews, and potentially in AI assistant responses.

Yes, partially. Waibly considers your geographic scope (local, regional, national, international) and integrates it into your content strategy.

Generated articles can target local queries: "HR consultant London", "plumber Manchester". Content is adapted to your service area.

What Waibly doesn't do: managing your Google Business Profile, local citations, local position tracking. For these aspects, you'll need complementary tools.

Pricing and subscriptions

Waibly offers 3 plans: Solo at $29/month, Business at $99/month, and Agency at $299/month. All features are included in every plan. You choose the capacity that fits your needs.

The Solo plan ($29): 50,000 words/month, 1 site, 1 user. For freelancers.

The Business plan ($99): 180,000 words/month, 3 sites, 1 user. For SMBs with a steady pace.

The Agency plan ($299): 500,000 words/month, 10 sites, 5 users. For multi-client agencies.

Choose based on your publishing volume and number of sites to manage. A freelancer with one site starts with Solo. An SMB with multiple activities or brands takes Business. An agency with clients takes Agency.

The Solo plan (50,000 words) allows about 25-30 complete articles per month. That's plenty to build visibility by publishing regularly.

If you're unsure, start with the lower plan. You can upgrade at any time, the change is immediate.

Yes, a free account with 5,000 words included and all features. Create your strategy, generate your first articles, test WordPress publishing.

No credit card required. You enjoy all features without restrictions. Only the word count is limited.

When you're ready, upgrade to a paid plan for more words each month. No commitment, no surprises.

Yes, no commitment. You can cancel your subscription at any time, in one click from your dashboard. No notice period, no hidden fees.

Cancellation takes effect at the end of your current billing period. You keep access until that date, then new content generation stops.

Your existing content remains accessible. You don't lose what you've created.

Publishing

Waibly connects to your WordPress via REST API. You configure once: your site URL, username, and WordPress application password. Then you publish in one click.

Each article is published with its categories, optimized meta tags, and schema.org markup for FAQs. No copy-paste, no manual formatting.

The connection works with all WordPress sites (self-hosted or WordPress.com Business). The REST API just needs to be enabled, which is the default.

Waibly generates ready-to-use LinkedIn posts, but doesn't publish automatically to the network. You copy the generated content and paste it into LinkedIn.

Each post is created with network codes: punchy hook, scannable structure, clear point of view, call to interaction. You choose the tone and goal (awareness, engagement, conversion).

Why no automatic publishing? LinkedIn heavily restricts API publishing for personal accounts. Copy-paste remains the most reliable method.

Multi-site and agencies

Each site has its own space in Waibly: its strategy, documents, WordPress connection. You switch between sites via a selector in the interface.

The Business plan allows managing up to 3 sites. The Agency plan up to 10. The word quota is shared across all your sites.

Ideal if you have multiple activities, multiple brands, or manage your clients' sites. Each project stays independent, but everything is centralized in one account.

Yes, the Agency plan is designed for agencies. 10 client sites, 5 users, 500,000 words per month. Your whole team can contribute, each with their own access.

Each client has their space, communication strategy, visibility plan. The workflow is identical for all, but the result is unique to each client.

Content is white-label: no Waibly branding visible to your clients. You produce at a fraction of the usual cost and charge market rate. The difference is your margin.

Data and privacy

Yes, your data is isolated and secured. Each account is separated from others (multi-tenant isolation). Your documents and content are only accessible to you and users you invite.

On the technical side: secure authentication, protection against common attacks (CSRF, XSS), encryption of stored WordPress credentials.

Waibly is hosted on secure infrastructure. Your data is not resold or shared with third parties.

You do. Content generated with Waibly belongs entirely to you. You can publish it, modify it, resell it (if you're an agency) without any restrictions.

Waibly is a production tool. What you create with it is yours, like a document created with a word processor.

No Waibly branding is added to content. You're free to use it as you see fit.

No. Your documents only feed your own knowledge base. They're used to enrich YOUR content, not to train artificial intelligence models.

Waibly uses existing AI models (like those from OpenAI or Anthropic) but your data isn't sent for training. It stays in your space, isolated.

This is an important difference from free tools: your confidential documents stay confidential. Your expertise stays yours.

Getting started

Create your account, connect your site, get your strategy. In minutes, you have your first content plan and can generate your first articles.

The process: 1) Create a free account (5,000 words included). 2) Answer the visibility questionnaire or connect your site. 3) Configure your first site. 4) Import your documents if you have any. 5) Generate your first content.

No training required. The process is guided from A to Z. You can publish your first article the same day.

Yes. The interface is available in French, English, and Spanish. You choose your workspace language according to your preference.

For content generation, Waibly offers 7 languages: French, British English, American English, Spanish, German, Italian, and Portuguese. You can create content in a different language than the interface.

Ideal if you target multiple markets or work with international clients.

Have more questions?

Create your free account and discover how to transform your expertise into visibility.

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